"eco-shape" bottle

I know I might be beating this 'green' marketing thing to death here, but this is the perfect example of what I am talking about:
The Eco Shape Bottle. It's all the rage from the bottled water companies - and of course it's better than using a regular plastic water bottle.

But honestly people. How can the words bottled water and eco really be used in the same advertisement? Bottled water is one of the most wasteful inventions of our lovely oh so unsustainable society. According to treehugger, "Approximately 1.5 million barrels of oil—enough to run 100,000 cars for a whole year—are used to make plastic water bottles, while transporting these bottles burns even more oil." What's more, "Nearly 90 percent of water bottles are not recycled and wind up in landfills where it takes thousands of years for the plastic to decompose."

The only real eco-shape bottle is a reusable water bottle like these from Sigg or Klean Kanteen.